Insights

  • An eye for an eye, a machine for a machine

    What will the future hold when consumers have their own personal AI agents, or even create their own AI clones? These "machine customers" will be ...
  • You're buying an experience, not a thing

    Let's consider the role of non-life insurance. When consumers buy something, they are essentially buying an experience. For example, a smartphone o...
  • Purchasing and finance go hand in hand

    Financial services are often needed when consumers purchase goods or services. In the case of buying a car, financial services come into play in al...
  • First-mover costs

    Known in English as the Trailblazer Tax or Pioneer Penalty, this is an expense unique to first movers. Getting a business on track and making a pro...
  • Innovation in Finance

    Funding is a perpetual problem Many business owners struggle daily with cash flow. When they apply for business loans from financial institution...
  • Symbol Grounding

    When humans look at a photograph and recognize the subject, they unconsciously "connect it to real-world meanings" (= grounding) - horses are livin...
  • Linear fuel injection

    Funds are the marketing fuel that drives a company forward. When accelerating a business, a large amount of fuel (funds) is injected. Data integra...
  • Bringing "comfortable customer service" to e-commerce

    We need to abandon the strategy of remaining in our digital fortress and waiting for the late majority to cross the chasm. What physical stores hav...
  • True Hero

    There are online stores where anyone can pay with a credit card. It's actually about shopping online, but even if you visit an online store for the...
  • grandchild consumption

    The government's Tax Commission is considering eliminating disparities in tax burdens depending on the timing of asset transfers. If this is realiz...
  • Rich viewing experience

    In this day and age, when everyone has their own viewing device, we still choose to gather for public viewings. This is exactly the same as the str...
  • The Hourglass Rule

    Management is like an hourglass. When new customers are running out, you can turn the hourglass over and turn the accumulated existing customers i...